ChatGPT-5 for E-commerce: how to increase your businesses sales on Open AI’s Chat GPT

 

 

 

Chat GPT for e-commerce businesses-why this is an opportunity that you cannot miss!

Date: 27/10/2025

Author: Ryan Christopher Walsh

Subject: (AI) Artificial Intelligence | SEO

In summary:

  • In this article, we will discuss the following
  • How ChatGPT has become so popular, as it now has over 700 million weekly users
  • How ChatGPT can help improve CRO
  • How OpenAI’s ChatGPT “instant checkout” presents an opportunity for all e-commerce businesses
  • Why no business can now afford to ignore ChatGPT
  • What is ChatGPT’s instant checkout feature?

Why your business cannot afford to ignore ChatGPT/LLM’s and/AI platforms any longer

ChatGPT is being used more and more every single week, it has recently been reported that Open AI’s Chat GPT has over 700 million weekly users. Businesses now cannot afford to ignore this marketing channel any more. This is why Ryan C Walsh a leading SEO agency, is being asked by businesses to increase their visibility on Open AI and other LLM’s.

We can help you generate more business, increase your businesses brand awareness.

This can actually help your business to generate more sales using the checkout feature on Open AI.

 

What is the new “instant checkout” feature within ChatGPT?

You may have noticed that there is now an instant checkout button directly integrated into ChatGPT-5. This means you can buy items and services directly on the AI platform without leaving it.

This presents an amazing opportunity for businesses to sell more products using Open AI.

Does my business need a “compatible checkout” to use ChatGPT?

So, although businesses with checkout compatibility will offer a more seamless buying process for customers, ChatGPT can still display product links. Us SEO agencies refer to these as citations. These citations act as links, where a shopper can instantly be taken to your business website.

This means that even if you don’t have the checkout compatibility feature added, shoppers can still choose to follow the citation link.

By following a citation link on Chat GPT to your website, they are being referred by ChatGPT, so you can still make a purchase directly from you.

 

Why should I care about my business being displayed on ChatGPT?

There are many reasons, and marketing consultants are now realising that Chat GPT is actually being used as a 24/7 sales assistant by shoppers.

For example, when you walk into a department store and are about to buy a high-value television, you will likely have many questions for the sales assistant before you make that purchase.

Now, in 2025, as we enter into 2026 in only a few months, more businesses are using AI platforms as their sales assistants.

This means the shopper can refine their search by using follow-up questions to an original question that they asked, in order to find the exact product that fits their needs.

For example, the original question might be:

What’s the best TV for under £1000.00

(Follow up question) what’s the screen with the best resolution?

(Follow up question) which TV comes with a sound bar?

(Follow up question) Which TV has won an award for being well designed

You get our drift? Chat Gpt allows to keep refining the query, to find the exact product that you want to buy.

Then they can be referred to products externally via a citation, or they can purchase directly on the platform.

This can help your business to increase sales, but it does more than that, it can also bring more qualified prospective customers to your website. Also by your company being mentioned, it helps to improve brand awareness.

 

Why is ChatGPT why is it so important for online shopping?

In the past, many marketing companies, such as many SEO agencies, used to consider organic search engine optimisation, local SEO, and

Google Adwords as the only way to find new customers.

Now, all of these marketing channels, are still important ways for customers to find your business; however, the marketing landscape is changing rapidly because of Ai.

You have to think about AI, and you have to think about how your companies content marketing can be super helpful to customers, and therefore more likely to be mentioned on the artificial intelligence programs like ChatGPT.

The reason being: if you offer more detailed guides and more helpful, well-written information, your business is more likely to be cited as an answer by large language models.

This means that ChatGPT, or any other LLM’s are more likely to use your website as the training data; therefore, refer more customers to your company website if you offer high quality information.

 

Be conversational, be helpful.

It might seem that, as a business, you’re spending tens of thousands on search engine optimisation (SEO) and writing endless articles and guides.

You might be scratching your head as the company director, wondering why you as a business are simply spending, say, 50,000 a year on writing so much content marketing.

The answer is simple: content marketing is usually the gateway to your website, and serves as a landing page for customers to find your business through Google and Chat GPT.

For example, if you’re writing helpful guides about your product, the large language models, such as the LLM’S, are more likely to cite your websites content marketing.

Also, it helps improve your business’s organic search engine optimisation.

 

It’s like having a customer support team.

In the past, and currently as well, having a customer support team on hand to support your customers 24/7 is a costly overhead for any business to have.

This is why so many businesses are investing in super helpful content marketing; it can help improve the business’s SEO and also AI visibility as well.

The reason is simple: LLM engines, that is, large language models, can read this work. If the work is deemed high-quality (Google E-EAT), it is likely to be cited more often by ChatGPT, for example.
So, in that sense, it’s a bit like having a customer support team recommending your products and services directly to the customer.

 

How instant checkout on ChatGPT is now a game-changer

When you think about ChatGPT, many people believe it’s just used to find information and to get a very in-depth answer to the question that they have.

However, the other AI platforms are likely to follow suit to what Chat GPT has done, and also be used as e-commerce platforms in their own right.

What we mean is that they can be used, for shoppers to purchase items directly within ChatGPT.

Now, think just for a second how effective that is.
The customer may have asked, let’s say, 10 questions, really in-depth questions about the product or service they want to buy.

Authoritative content marketing

It’s even more critical than ever that businesses improve the quality of their content marketing.
Because now you have to think of your marketing from a multidimensional perspective, meaning that it’s not just used to improve your organic search engine optimisation (SEO); it also needs to be cited and made more visible on the AI platforms. For this to happen, the work needs to be superior, of high quality, and well written.

It needs to have a high Google E-EAT score.

Partner with one of the best SEO agencies in Cardiff

Ryan C Walsh Online Marketing is a company managed by “Ryan Christopher Walsh” for the last 10 solid years. During this time, we have been busy helping businesses increase their sales well before AI was even created.

However, we are an SEO company with our finger on the pulse; we are learning daily how AI is changing how products and services are sold online.

A lot of businesses have come to Ryan Christopher Walsh, as we are one of the best, leading and most authoritative SEO companies in the whole world.

For example example: Search Engine Land cited our work in the past, quite simply, this shows how good our SEO agency actually is.

 

If you want to improve your search engine optimisation, we are most definitely the business to call.